Excerpts from Information Age’s article, reproduced with permission: “Augmented reality (AR) and virtual reality (VR), although limited at the moment, will be a vital technology in improving...

“Gen Z consumers crave to be understood and expect customised experiences based on their personal interests,” says Jayajyoti Sengupta, Head, Asia Pacific and Japan. “At the same time, the...

“Bots ensure that every user gets the very best experience," says Bret Greenstein, Vice President and Global Head of Artificial Intelligence, Cognizant Digital Business. "This kind of...

“The AI-augmented customer is changing the very meaning of ‘brand’ and the resonance of a ‘brand name,’” says Manish Bahl, Associate Vice President, Center for the Future of Work,...

““Based on Cognizant’s research, traditional companies will need to go the extra mile in overhauling their digital infrastructure, go-to-consumer strategies, and customer experience...