“Businesses have historically been built around three key goals: the drive to increase productivity and efficiency, the need to deliver better experiences to users (customers, partners and...

"By focusing on uncovering the human problem behind the business problem, the human-centered organization analyzes the experiences offered on the market and seeks to understand what the customers...

“The tools of the future are close, and it’s time for businesses to get ready to harness them,” writes Ben Pring, Founder and Managing Director, Cognizant’s Center for the Future of Work....

Excerpts from Information Age’s article, reproduced with permission: “Augmented reality (AR) and virtual reality (VR), although limited at the moment, will be a vital technology in improving...

“Gen Z consumers crave to be understood and expect customised experiences based on their personal interests,” says Jayajyoti Sengupta, Head, Asia Pacific and Japan. “At the same time, the...

“Bots ensure that every user gets the very best experience," says Bret Greenstein, Vice President and Global Head of Artificial Intelligence, Cognizant Digital Business. "This kind of...

“The AI-augmented customer is changing the very meaning of ‘brand’ and the resonance of a ‘brand name,’” says Manish Bahl, Associate Vice President, Center for the Future of Work,...

““Based on Cognizant’s research, traditional companies will need to go the extra mile in overhauling their digital infrastructure, go-to-consumer strategies, and customer experience...

“We must look to, and inspire, younger generations, who will inherit the future workplace, industry and technological innovation,” says Vivek Daga, Vice President and Country Head, UK and...

“Automation is not going to be easy, but a business-focused IPA strategy is rapidly becoming critical for insurers,” writes Ben Bengtson, Senior Vice President, Global Leader, Insurance...