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AMR Highlights Cognizant's New MDM-in-a-Box for Life Sciences

Cognizant’s recently unveiled MDM-in-a-Box productized service for Life Sciences companies has garnered the attention of AMR Research Inc.

The service, based on master data management (MDM) software provided by Siperian, enables life sciences companies to modularly implement MDM across key business processes. By taking an incremental approach, life sciences companies can begin establishing cross-enterprise data consistency by initially targeting those functional areas where they can get the biggest return from their investment.

MDM-in-a-Box also helps companies create a modular roadmap for MDM to extend deployment beyond customer-facing processes, and foster unified data views across the enterprise, said AMR analysts Wayne McDonnell, Hussain Mooraj and Bill Swanton, in a research alert published on December 4. "The medical device industry is primed for this type of MDM system, allowing it to integrate data for demand forecasting, inventory control, distribution and logistics management, and more," the analysts said. "This type of information is required for cost-to-serve analyses, which can yield great insights into profitability and more than justify the investment in MDM."

The initial MDM-in-a-Box solution for Life Sciences has three modules, covering:

  • Customer insight
  • Product management
  • Patient Insight

Click here to read more of what AMR had to say.

Click here to read about Cognizant's MDM-in-a-Box for Financial Services companies. 

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