“Much as composers, bricklayers and playwrights were in demand a century ago, we will also see the rise of AR journey builders as their 21st century successors,” writes Robert Brown. “They...

“Demand for digital is going up all the time,” says Debashis Chatterjee. “But as digital demand is going up, pressure on legacy IT continues.” Excerpts: “Digital revenues are not only...

“In our industry, it is easy to say we are surrounded by wonderful people who have tremendous knowledge and can help us stay current from that perspective,” says Karen McLoughlin. “But I...

“Going digital is definitely not a hasty leadership push to outdo the competition by purchasing bespoke technology stacks, laying out the piece parts and assembling them together to get a...

“AI is a challenge for marketers, but it’s also a force multiplier that can help achieve lower cost, mass personalization and growth at a scale that was unforeseeable on the day the first...

“What if insights begin with humanism, empathizing with and designing things for real people? What if things were designed to place human experience at the center of the art-of-possible?”...

“Without trust between consumers and service providers, there is no common ground for privacy in the digital world, especially when companies use personal data in ways consumers were not...

“We are in the age of ‘customer relevance’, where organizations need to reinvent themselves to stay relevant to the ever-changing needs of customers,” says Rajesh Balaji. “Crafting...

“There is a historical lag between the emergence of a new technology and the skills required to make it thrive,” says Ben Pring. “We are in the midst of that moment.” Excerpts: "Reading...

“Our advice to any M&E company struggling today, is to focus on how to achieve the best return on their digital investments in order to overcome the lackluster growth and profitability...