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Software AG Recognizes Cognizant with 2014 Innovation Award

Software AG presented Cognizant with the 2014 PowerUP Award for Partner of the Year at Software AG’s Innovation World, which was held in New Orleans. The PowerUp Award for Partner of the Year encourages innovation by Software AG’s partner network members, who use Software AG’s portfolio and technology to create value for customers and help them transform into digital enterprises that generate new business opportunities.

Cognizant was presented with the award for a powerful online banking solution it created that enables delivery of right-time, context-relevant customer promotions. The joint digital enablement solution comprises RTpromosys, a Cognizant business solution accelerator with a reusable framework, and WebMethods Integration Server, an enterprise service bus (ESB) from Software AG that integrates key systems across a bank’s IT infrastructure. The Cognizant RTpromosys business solution accelerator enables retail banks to serve up relevant marketing offers once a customer has logged into their banking service based on where they are accessing the bank, the channel through which they access services, as well as the function they are seeking.

Jay Johnson, President and CEO, Software AG North America, said: “Cognizant has demonstrated an outstanding level of innovation producing digital enablement solutions that deliver great results for their financial services clients. Not only are their clients able to reach every customer with a relevant marketing offer, they are also seeing a significant uplift in both response and conversions as a result of the customized outreach. We congratulate Cognizant in achieving Software AG’s 2014 PowerUP Award for Partner of the Year for architecting, designing and implementing a real-time promotion system.”

Harish Dwarkanhalli, Cognizant’s Vice President and Head of Business Process Integration practice, accepted the 2014 PowerUP Award for Partner of the Year and noted: “This award reflects Cognizant and Software AG’s commitment to developing innovative digital business solutions that provide our mutual clients with a competitive advantage.”

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